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Category Archives: Search Engine Marketing

The Title Tag of Your Web Page

A title tag on your webpages is an important consideration to remember as it will assist you in converting your customer.  Many people think that the title tag is a "ranking factor", but traditionally it does not carry that type of weight....
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The Value of Titles and Descriptions

I apologize for talking a bunch of mumbo jumbo here, but this is a good post to refer to regarding the value of meta tags and title tags and is an excerpt to a customer question:


I spent about 6 hours today digging into the full meta tag set and other tags (like title tags -...
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New Content on my site

~~Interesting email was passed my way from a client and I thought it was interesting enough to share.  Below you will find the context of the email (specifics omitted of course)~~ Dear xxxxx, I came across your website: xxxxxx and I was really impressed with its design and the information offered to your visitors. I'd like to present you with...
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What is Organic Search and how does this apply to my landing pages?

Imagine my disappointment when I learned organic search was simply the next new buzzword for the concept of pure, or crawler-based search. As some of our readers may find it challenging to keep up with all of the latest lingo, I thought I'd take a moment to at least explain the concept of organic search.
Organic...
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