It seems every advertisement, website, and technology company, feels comfortable marketing themselves as high tech, but are they really on the cutting edge and capable of forward thinking that allows them to always be a few steps ahead?
Knowing that investing into the future can be somewhat costly, here are some key factors to keep in mind. If ever you are interested in a particular product and the company you are dealing with puts forth a lot of effort in talking you out of that purchase, beware. When they start using verbiage such as, you really don’t need that, or it isn’t cost effective, and you would be wasting your money. The reason for this approach is simply because they themselves haven’t invested into that product, so they can’t sell it to you. A high tech company will have a never ending array of products to keep you on the cutting edge, and they will be fully knowledgeable about all aspects of how technology is continually changing and evolving.